Media Buyer / Creative Strategist

1w1 week ago

Sweat Pants Agency

Mexico City, MX · Full-time · MXN 900,000 – MXN 1,500,000

About this role

Media buying has changed. In 2026, a great media buyer understands the full creative, offer, conversion rate, platform dynamics, competition, and what to test next. We are hiring a performance media buyer to drive growth across Meta ads for DTC and ecommerce brands.

This role is for someone who can run paid media and think like a marketer. You will build testing roadmaps, guide creative strategy, communicate with clients, and help scale what works. Manage ad budgets from $30k/mo to $1m/mo per client across Meta and TikTok.

You will diagnose the full funnel to spot issues in creative, offer, or conversion. Work with UGC creators to source talent, write scripts, and direct content. Surrounded by people who move fast, care a lot, and take the work seriously on real brands.

This is not a maintenance job—we test aggressively, learn quickly, and build frameworks that scale. You will grow into senior strategy with more responsibility if you perform. If you've built or scaled your own eCommerce brand, we want to hear from you.

Requirements

Hands-on experience scaling eCommerce brands with Meta Ads showing results (CPA, ROAS, revenue)
Bonus: Built or operated your own Shopify store or eComm brand
Pull insights from reviews, competitor ads, and comments to generate new angles
Written UGC scripts or creative briefs
Work with editors to create winning ad variations (video editing or design skills a plus)
Challenge assumptions, adapt fast, and explain what you're doing and why
Act like it's your money, move fast, follow through, don't wait to be told what to do

Responsibilities

Own paid media strategy for DTC/eCommerce clients across Meta and TikTok
Build creative testing roadmaps—develop angles, write briefs for editors, analyze what's working
Manage ad budgets ranging from $30k/mo to $1m/mo per client
Diagnose the full funnel—spot whether issues are creative, offer, or conversion
Communicate clearly with clients—present results, plans, and next steps
Work with UGC creators—source talent, write scripts, direct content when needed