About this role
The Trade Desk is a global technology company and the world's leading independent platform for digital advertising. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.
As a Senior Account Executive (Acquire), you will own the full sales cycle from initial outreach through first scaled investment. You will drive net new business acquisition, identifying, engaging, and closing new brand relationships with leading brands and agencies.
You'll proactively prospect and build pipeline through targeted outreach and industry engagement, lead value-driven discovery conversations, and present the platform's differentiated value. You will also develop winning strategies for competitive opportunities and negotiate commercial agreements with senior decision-makers.
This role offers the opportunity to work at the scale of a global platform with nearly 4,000 employees across more than 30 offices. You'll collaborate cross-functionally with Client Services, Trading, Marketing, Product, and other teams to ensure successful onboarding and early campaign success.
Requirements
- Proven track record in net new business acquisition within digital advertising or ad tech
- Deep understanding of programmatic advertising and the open internet ecosystem
- Ability to build relationships with C-level stakeholders at brands and agencies
- Strong negotiation and closing skills for commercial agreements
- Experience owning a full sales cycle from prospecting through execution
- Strategic thinking with ability to develop winning competitive strategies
- Self-motivated with discipline in pipeline management and forecasting
Responsibilities
- Drive net new business acquisition by generating and closing opportunities with brands not currently working with The Trade Desk
- Own the full sales cycle, from prospecting and discovery through pitch, negotiation, and execution of commercial agreements
- Proactively prospect and build pipeline through targeted outreach, industry engagement, and strategic account planning
- Lead value-driven discovery conversations to understand client objectives and align solutions to business outcomes
- Present and demonstrate The Trade Desk platform, articulating differentiated value and driving client confidence
- Build relationships with senior decision-makers, including C-level stakeholders across brands and agencies
- Negotiate and close new agreements, including MSAs, initial spend commitments, and long-term partnerships
- Collaborate cross-functionally with Client Services, Trading, Marketing, Product, and other teams to ensure successful onboarding and early campaign success
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